Dogma is defined as a belief in something. Dogma Pet Supply and Dog Wash opened because of owner Craig Gulliford’s belief that a pet supply store should be an experience, not just a store.
Dogma, near El Rancho at 29017 Hotel Way, opened in January. Gulliford said the business has a fun and happy atmosphere.
“You automatically smile when you walk in,” he said.
The walls are painted in bright colors, and dog beds, dog food and other dog supplies line the walls.